Social Media Marketing :
Social media marketing is a marketing strategy through social media sites that draws attention or gains traffic towards the businesses. Many people perform searches at social media sites to find social media content. Implementing a social media strategy will greatly increase your brand recognition since you will be engaging with a broad audience of consumers.
Email marketing :
Email marketing is one segment of internetmarketing, which encompasses online marketing. It is essentially the same as direct mail except that instead of sending mail through the postal service, messages are sent electronically via email. E-mail marketing is extremely easy to set up and track an email marketing campaign, making it a very accessible type of marketing for small businesses.
SMS marketing :
SMS marketing facility enables user to have one-to-one and one-to-many communication options to promote and share the business information. Today, marketers are considering the text messaging as greater deal when it comes to quicker and smarter communication with target audience.As people become more attached to their phones, text messages become the most direct line of contact. This has made text message marketing, or SMS marketing, one of the most effective forms of communicating with customers when done correctly.
Search engine optimization (SEO) :
Search engine optimization (SEO) in short, is a set of rules that can be followed by websiteowners to optimize their websites for search engines and thus improve their search engine rankings. In today’s competitive market, SEO marketing is more important than ever. Search engines serve millions of users per day looking for answers to their questions or for solutions to their problems. If you have a website, blog SEO can help your business grow and made the business objectives.
Web designing :
Web design has become a very lucrative business as more and more companies create websites.Itis the process of creating websites with several different aspects, including webpage layout, content production, and graphic design.According to many online marketing experts, you only have a few seconds to captivate your visitors when they land on your page. Having that really impressive layout and design to give the customer exactly what they are looking for in a user friendly way is exactly what it takes to have a successful foundation for any online marketing strategy.
Logo designing :
The activity of creating a logo for the purpose of identification of a brand Logos are one type of advertising method that many businesses overlook but can be used to bring great results time and time again.Organizations use logo design, as do commercial enterprises and institutions to promote public recognition.Throughout the years, logos have been an important part of brand marketing and brand identity.Advertising logos through a visual representation of a brand can reinforce and communicate a brand’s core principles and values which are called the symbolic benefits of the business.
Content writing :
Good content is what sets your website apart from the masses and delivers the right message into the hearts and minds of your customers. The success of your website is determined primarily by its content. Ultimately, content wins the wallets of your customers. All other components of your website (design, visuals, videos, etc.) provide a secondary support role.“A picture is worth a thousand words.”It creates the first impression, captures the attention and engages the customers to read taglines, dive into your website and ultimately help to make purchasing decisions with confidence.
Advanced web analytics :
Advanced Web Analytics is the science of analysis that focuses on various forms of Internet data. It involves the collection and analysis of data that lead to more informed business decisions and an optimization of an organization and supporting business processes. Web Analytics help you gain a better understanding of your customers, allowing you to make changes to your web presence to improve their experience and increase leads, sales, or conversions. All the data are there to analyze your web presence and strengthen your marketing efforts.
Pay-per-click ads :
Pay-per-click is a model of internet marketing in which advertisers pay a fee each time one of the ads were clicked. Google AdWords is the single most popular PPC advertising system in the world. The AdWords platform enables businesses to create ads that appear on Google’s search engine and other Google properties.
Paid promotions :
Paid promotion is a crucial part of any holistic digital marketing strategy. By using the range of paid online promotion and advertising tools available, we can take more comprehensive control in presenting the best user experience throughout the funnel delivering the right content, at the right time, to the customers. Promoting your brand is equally important as having great content. You have to make your content visible and this is where ‘promotions’ come into the picture.